Month: February 2012
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Applebee’s America reading notes
– by Douglas Sosnik, Matthew Dowd, Ron Fornier 2006 – “A How To book on fooling the public” p 218 Gut Values Connections “it’s not issues that count but gut values connections” Life Targeting It’s the Lifestyle Stupid Navigators and Influentials Religion of business; Corporations infecting faith Lloyd Hill of Applebee’s: Emotional investment in people…
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New tax law limiting out-of-pocket medical expense deduction makes new planning strategies necessary
Beginning next year, tax deductions for out-of-pocket medical expenses will become more difficult than ever before for individuals. The current limit allows a deduction for expenses exceeding 7.5% of income. The new threshold for 2013 is 10% of income. Fewer individuals will qualify and those that do will find more of their expenses will be not…
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The problem with Facebook IPO
This quotation from a Facebook advertiser summarizes the difficulty Facebook will face in maintaining market value as a public company. “We still don’t have a huge correlation between Facebook fans and return on investment in an actual sales in store. Until that metric becomes a lot more solid, I don’t think our company or other…