Over 85% of my collective Web visitors – typically 300 to 500 unique visitor per day – come from organic Google searches. The remainder come from a wider range of sources and referrers. It is interesting that the volume of traffic from Facebook, LinkedIn and Twitter is almost identical, a handful of people from each source each day. This trend has remained relatively steady since the relaunch of the Freedom Benefits business in 2010.
I wish that I could say that there is more sophisticated analysis of this traffic vie Google Analytics or some third-party software, but this is not available. I make manual extrapolations of the data but do not use any automated analysis.