This book was published in 1996 by Richard Brodie, the original author credited with publishing Microsoft Word. Although I may be reading it 15 years late, it seems that some of the concepts are more relevant today than when the work was published.
These are unformatted margin notes from my reading, published here in my customary fashion as a memory aid:
the trick to learning a new paradign p. XV
evolutionary psychology (was controversial) p XVI
What are the interesting units of imitation? p 4
4 characteristics of a virus: 1) penetrate, 2) copy, 3) issue instructions, 4) spread
meme, memetics=study of meme pool
evolution by natural selection is a much misunderstood science
evolution (creative) vs. entropy (destructive) are opposites
humans have natural breeding tendencies for lower IQ
memetic evolution has little to do with genetic evolution
“selfish meme” concept explains how culture works
4 Fs of biology = fighting, fleeing, feeding, f (breeding) = drive
Memes involving these basis drives spread faster
We [ay more attention to the memes that push our primary buttons = evolutionary advantage
2 ways to improve verbal communications: 1) talk louder, 2) listen closer
We are evolving toward a world of memes and mind viruses that replicate better
kluge?
the future: power and profit visuses p 196
MLM = survival of the fittest; a higher moral value
“beliefs are like cow paths” p 204
Book: The Celestine Prophesy – there are no coincidences p 208
listening to lectures is one of the least effective ways to learn? p 224
teaching “new math” led to morequestioning minds and dissatisfaction with status quo
asking questions: what to learn? p 226
“marriage is the world’s best (and frequently most expensive) personal growth workshop”.
power corrupts
seperation of school and state.
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