Category: Business networking
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Looking for insight into the thinking of our Latino neighbors
Slowly, over many years, I built a strong track record of serving the local Spanish-speaking community when they need tax or business services representation (in English language) to resolve problems with government even though I have often struggled to communicate with these clients. Years prior to this, my former business MedSave was a pioneering online…
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Safety planning for 2021 post-pandemic: a personal choice
By all accounts, we are not yet halfway through the worst of the COVID pandemic as we soon enter the cold weather season. The most basic point of what we now know is that it spreads easily through the air with prolonged contact. Even indoor ventilation systems pose a significant spread risk. We also know…
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Reaching people who do not use social media
My business-building activity primarily relies on old-fashioned personal mentions from well-connected people I already know to higher level people in my target markets, or the government officials that control those markets, who I do not know. My activity simply allows me to get the cell phone number of the person I want to meet and…
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I love Powermatch! Thanks Ashley, Seth, Michele and Joel!
A huge thanks to Seth Goldstein, Michele Harris and Joel Payton for generously offering their time yesterday for an impromptu master mind brainstorming session. Also thanks to the always amazing Ashley Owens standing in as coordinator for Powermatch to pull it together. We met on Zoom for an hour Friday morning to bounce around ideas…
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Ten tips on how to manage the small business cash flow crisis
Day by day, the real financial impact of the shutdown is sinking in for more Americans. Hardest hit are those who operate a small business. I recognized the early signs of this dramatic impact coming 10 days ago and shifted my tax advisory practice to a small business crisis management practice, drawing on the lessons…
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Ten productive things I can do for my small business during this shutdown: (please share your list for inspiration)
Sharpen my skills on remote communication platforms – Zoom, Skype, Messenger, Face Time – especially for document, web page and screen sharing and group call features. Focus on the online transaction part of the business. Spend more time learning: reading, online courses, podcasts, certification Clean up and organize the supplies and inventory Schedule calls daily…
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Small business crisis management starts with strategic communication
This time of crisis brings a need to spend extra time reevaluating our business strategies. This is a critical first step. The world’s major small business service providers like Intuit, Google and banks are already helping their networks of small business advisers offer practical help. I’ve already taken five additional training hours with past week…
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Happy SBDC Day! March 20, 2019
Today is Small Business Development Center (SBDC) Day with over 1,000 events being held across the nation. I’m planning to attend an event at the Richard Stockton College office in Atlantic City later this morning. That NJSBDC office, led by dynamic director Carol Waties, has been helpful over the years in the development of Baysave’s…