Author: Tony Novak
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The immigration issue from my own perspective
The State of New Jersey Department of Community Affairs officially estimates that 70% of the state’s work force in industries like farming, fishing and construction are undocumented. I see these South American origin neighbors every day and I have great respect for them. In the past we had many Mexicans but in recent years most…
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Post card marketing project for marina
I haven’t managed a business postal mailing marketing campaign since the 1980s. The new marketing partner of a marina client wants to test a post card mailing project. In order to convince myself that the project is worthwhile, I had to make some early assumptions. This what I have so far: Assumptions: Product offered: The main product…
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Propaganda 101
Follow these three simple rules to maximize the effectiveness of your propaganda message: Craft a message that people want to hear. This is most important; far more important than telling the truth. Make it about growth and prosperity, patriotism and glory. Never succumb to the less optimistic assessment of the better educated or scientific community. Stick to…
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“Putting America First”
This week the president-elect said “My agenda will be based on a simple core principle, putting America first”. Perhaps no single sentence could state so succinctly what is wrong with Trump’s thinking. This strategy may have worked well in building a real estate empire but it is just as likely to lead to disaster, tragedy,…
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Why get up in the morning?
I was annoyed with an IRS agent a week ago who criticized my client’s business. This young businessman client grossed about $100,000 per year in each of his first two years but declared little net income due to high start-up costs. The agent said “Why does he get up and go to work each day? He would…
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Four good reasons to use an ITIN
If you do not have a social security number, perhaps because you do not have legal immigration status in the US yet, then I strongly recommend that you obtain and use an Individual Taxpayer Identification Number (ITIN). Here are four key points: No fear of INS – An ITIN is not used as an immigration enforcement tool. Many millions…
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Here we go: misdirected but full steam ahead
“My agenda will be based on a simple core principle, putting America first” – Donald Trump on November 21, 2016. As he starts off misguided but stubbornly determined to push in the wrong direction it seems that humanity is in for a difficult time ahead. As one humble and relatively powerless individual citizen, I will continue to scream…
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3 Tips to avoid the individual health insurance tax penalty
If you did not have health insurance for more than two months in 2016 then you may owe a tax penalty when you file this year’s tax return. You may also hear from the IRS about the penalty if your health insurance did not meet minimum federal requirements or if the required tax filings are…
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Short review of Windows Fax and Scan
Windows Fax and Scan is a utility program built into all modern versions of Windows operating software. I did not use this utility program until recently when I became discouraged by my lack of ability to maintain my earlier version of an Abobe Acrobat program in a Windows 10 operating system without switching to a…
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Your voice was heard; the government we deserve
People throughout the world, including those right here in the US who elected Trump, are just beginning to understand the truth in the saying that every nation gets the government that it deserves. We will find the need to deal with every bit of result that comes from the new karistocracy that we invited with our…