Category: Social Media
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Tooth Fairy Syndrome
Young children believe in fairy tales like the tooth fairy. Despite having no direct evidence of the tooth fairy’s existence, they believe what other children and adults tell them. They are told the false logic that the result they see (money under their pillow) is proof that the tooth fairy exists. We don’t fault young…
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Social media tips
I was a guest at BEN South Jersey today where Tammy Collins was the impressive speaker with an excellent list of social media tips: 1 Understand the platform you are using and what the platform user wants there. 2 Don’t post and ghost. Stoke the algorithms by interacting with other users to keep more engagement…
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The 2020 Government/Capitalist Surveillance Agenda
There’s a huge battle brewing right now over our rights to privacy. It is widely agreed that the most effective tool to control the current and future pandemics is tracking software, easily installed on our phones. Some countries are moving ahead with the requirement to use this technology.The U.S. is likely to take eventually adopt…
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Online marketing during a crisis
Rahm Emanuel is credited for saying “You never let a serious crisis go to waste”. The line gained notoriety. But over time the crisis management approach has proven to be the most effective method we have to unify our diverse constituencies. The concept also holds true for small business marketing. Those who can identify a…
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A quick review of StreamYard
Today I tested the free version of StreamYard for live video broadcasting1. There are many impressive features that are not addressed here. This post is not intended to explain why I (or anyone else) would want to have certain features available. This post simply lists the challenges anticipated in StreamYard if I continue my normal…
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‘Standard’ Tax Advice
Tax accountant, tax planner, tax preparer: What’s the difference? Tax accountants, like other professionals, spend time crowdsourcing information and advice among peers in limited-access online social media groups. The advantages of this crowd sourcing are obvious: fast, free, draw upon wide range of experiences, etc. The disadvantages are also obvious: you often get what you…
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What is the best way to use a web site to open discussion? (It’s probably not embedded chat)
I’ve just concluded a 10 week test of LeadBooster software on two of my web sites. These are the results reported by the software management console: My small business web sites serve one purpose: to open a discussion. I do that by producing high quality timely and useful content that provides educational value to the…
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WikiDelphia.org – what’s not to love!
Metropolitan Philadelphia is a wonderful place thanks to the people committed to seeing it strengthen and improve. We cover parts of three states where the Delaware River flows into the Bay; a crucially important inflection point for our country’s history and its future. I’ve lived here in this Delaware Valley region from the northwestern suburbs…
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Web traffic observations; no impact from dropping Facebook
I looked at my web site traffic expecting to see a drop off after I recently left Facebook (about 10 days ago). According to my traffic logs, a significant portion of my traffic came from Facebook posts and I’m really just beginning to learn how to use LinkedIn. It turns out that I had little…
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Rest in power @1pissedPolack
Amy Jean Wojtaszek, age 44, of Aberdeen, Maryland died this past weekend. I knew her only on Twitter as @1pissedPolack where she was a powerful activist with over 44,000 followers. I was just one of them, often amazed by her world view. But I actually cried when I read a eulogy that said “rest in…